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Retail Management and Product Development

Venue
Date
Training Course
£4,500.00
Choose your own preferred Date or Venue or Contact Us for more details

 Total Duration:

  • Regular: 5 Days × 4 Hours = 20 CPD Hours or
  • Intensive: 2.5 Days x 8 Hours = 20 CPD Hours
  • Delivery Format: In-person
  • Target Group: Mid to Senior level managers, team leads, HR professionals, project managers
  • Assessment: Active participation, group activities, capstone project
  • Certificate: CPD Certificate with learning outcomes and hours

Training Course on Retail Management and Product Development

Overview

  • This intensive five-day course equips participants with comprehensive knowledge and practical skills in retail management and product development.
  • It addresses the evolving retail landscape, including omnichannel strategies, consumer behaviour, inventory control, and innovation in product lifecycle management.
  • Designed to blend theory with hands-on activities, the course prepares retail professionals to drive business growth and operational excellence.

Learning Objectives

  • Understand core retail management principles including store operations, merchandising, and customer engagement.
  • Develop strategic skills to create and implement effective retail and product development plans.
  • Gain proficiency in inventory management, financial analysis, and retail analytics tools.
  • Master product development stages from ideation to launch, focusing on market needs and innovation.
  • Enhance leadership and communication skills to manage teams and improve customer service.
  • Apply omnichannel retailing concepts to integrate online and offline customer experiences.

Training Methodology

  • Interactive lectures supported by real-world case studies and current retail industry examples.
  • Group workshops and role-playing exercises to simulate retail scenarios and product development challenges.
  • Hands-on use of retail analytics and inventory management software tools.
  • Field visits or virtual tours of retail outlets to analyse store layout, merchandising, and customer flow.
  • Continuous assessment through quizzes, group presentations, and practical assignments.
  • Facilitated discussions to encourage sharing of experiences and problem-solving approaches.

Organisational and Personal Impact

  • Organisations benefit from improved store performance, higher sales, and enhanced customer loyalty through better-trained managers.
  • Participants gain confidence and competence to lead retail teams, optimise operations, and innovate product offerings.
  • The course fosters a culture of continuous improvement and adaptability to retail market changes.
  • Enhanced employee retention and motivation by investing in professional development.
  • Drives measurable business outcomes such as increased profitability, reduced stockouts, and improved customer satisfaction scores.

Target Audience

  • Current and aspiring retail managers seeking to deepen their operational and strategic expertise.
  • Product development professionals aiming to align product innovation with retail market demands.
  • Entrepreneurs and small business owners in retail looking to scale and professionalise their operations.
  • HR and training professionals responsible for retail staff development.
  • Supply chain and merchandising specialists interested in integrated retail management approaches.

Course Outline

Day 1: Foundations of Retail Management

  • Introduction to retail formats and market trends
  • Consumer behaviour and segmentation strategies
  • Retail operations overview: store layout, merchandising, and customer service fundamentals

Day 2: Strategic Retail Management

  • Retail strategy formulation and competitive analysis
  • Location analysis and omnichannel retailing
  • Financial acumen: budgeting, pricing, and profit optimisation

Day 3: Inventory and Supply Chain Management

  • Inventory control systems and loss prevention
  • Supply chain logistics and vendor management
  • Use of retail analytics for stock optimisation and sales forecasting

Day 4: Product Development in Retail

  • Product lifecycle management: from ideation to launch
  • Market research and customer feedback integration
  • Innovation and sustainability in product development

Day 5: Leadership and Customer Experience Excellence

  • Retail leadership styles and team motivation
  • Conflict resolution and communication skills
  • Enhancing customer experience and loyalty programmes
  • Course review, participant presentations, and action planning

Conclusion

  • This course empowers retail professionals to meet the challenges of a rapidly changing retail environment with confidence and skill.
  • By integrating retail management with product development, participants will drive innovation and operational success.
  • Investing in this training translates into tangible business growth, improved customer satisfaction, and stronger leadership pipelines.
  • We encourage organisations to prioritise continuous learning to stay competitive and responsive to evolving consumer needs.

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